Large corporations and small businesses need each other—this is a simple fact in business. The mutually beneficial relationships forged between large and small companies are some of the most important drivers of greater success for all parties involved. If you’ve worked in one of these relationships successfully on either the corporate or small business end, you know exactly what we’re talking about.
What you also probably know is that not every one of these matches is made in heaven. In fact, more than half of them are total failures… But why? The issue lies in the wrong company / supplier matches being made in the first place AND each side of the equation not taking on the RIGHT responsibilities.
So why does something so amazingly beneficial (and seemingly simple) have to be so complicated? With Corporate Attraction™, it doesn’t.
Shayna Rattler acts as the liaison between small business owners and big companies, helping both sides to improve their performance and create more powerful partnerships. Shayna and her team use Corporate Attraction™ training programs, consulting and coaching to help remove the guesswork that is all too common when corporations and small businesses team up.